Across the world, the biggest smartphone manufacturers are Apple (28%), Samsung (24%), Xiaomi (12%), Oppo (6%) and Vivo (5%). However, there are geographic patterns in popularity, with Apple dominating North America and East Asia, while Samsung leads in South America, Europe, Africa and West Asia in addition to its home turf of South Korea. Xiaomi is the most popular phone brand across South Asia, Spain, Venezuela, Ukraine, Madagascar, Kyrgyzstan and Palestine, while Tecno is popular in West and Central Africa. Oppo, Vivo and Huawei lead in Indonesia, Bhutan and Togo respectively.
I meant Belgium, as it’s the only iPhone country between 3 Samsung countries.
Seems like Luxembourg is no data?
I didn’t compare the shades of grey, I just assumed that Luxembourg is the only “other brands” country in Europe.
Grey is ‘I couldn’t be arsed to look up this country; it’s tiny so I hope no one notices’.