The group, Global Alliance for Responsible Media, also known as GARM, is a voluntary ad-industry initiative run by the World Federation of Advertisers that aims to help brands avoid having their advertisements appear alongside illegal or harmful content. GARM confirmed it is still planning to defend itself in court.

The end of GARM marks a temporary victory for Musk and X CEO Linda Yaccarino, even though a judge hasn’t made a ruling yet.

  • rc__buggy@sh.itjust.works
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    1 month ago

    meanwhile next month, “The new group World Alliance for Responsible Media, also known as WARM, is a voluntary ad-industry initiative…”

    • MataVatnik@lemmy.world
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      1 month ago

      I wouldn’t be surprised. Transfer the funds, dissolve the entity, so they don’t need to waste money fighting frivolous lawsuits and open up under a different entity.