The struggling coffee chain has tapped Chipotle CEO Brian Niccol to be its new chairman and CEO, effective September 9. Starbucks’ stock soared more than 13% in premarket trading, while Chipotle’s dipped 8%.

Niccol has been leading the Mexican-inspired food chain since 2018, with Starbucks saying he has set “new standards in the industry and driven significant growth and value creation,” pointing to its revenue growing nearly 800% during his tenure.

  • ColeSloth@discuss.tchncs.de
    link
    fedilink
    arrow-up
    6
    ·
    3 months ago

    Spanish is a completely gendered language. None of them want or use the term Latinx, and they think people trying to use it are morons. The X in Latinx can’t even be conjugated in Spanish. The only ones trying to make Latinx a “thing” are Caucasians from the US.

    • pdxfed@lemmy.world
      link
      fedilink
      arrow-up
      2
      ·
      3 months ago

      I work with a bunch of people who are Latinx who prefer it and think those who don’t use it are dinosaurs. Almost like people have different preferences.