

Article talks about cookies still being set when user opts out of those.
That’s bad, sure. But TBH I worry so much more about fingerprinting. Cookies, easy to delete in your browser, easy to block. Fingerprinting is done behind the scenes on the server, you can’t block their attempt to. There are “resist fingerprinting” options in some browsers now like firefox, but limited in effect, and much of the fingerpinting is not even something the browser can stop. Things like TLS fingerprints, or exact timings between your system making a request, and the serving system. Or things you can spoof but which cause problems if you do. Even Tor Browser doesn’t spoof some of those things b/c it causes problems to do.
The identity broker companies have a massive financial incentive, and they employ very smart data scientists. Even “opting out” of cookies, I think it’s about 0% chance we have any way to opt out of these behind the scene techniques they use. They will use every shitty weasely trick in the book like the slimeweasels they are.




Good ideas… and yeah… the browser vendors have a financial incentive to build mechanisms to collect anything and everything. Javascript itself exposes so much more fingerprinting possibilies.
That’s also why I think it’s so terrible for Google’s Chrome to have like practically all the market share. G can now drive the whole web in a way that’s good for them and bad for us.